An opinion piece (also known as a think piece or column) is a short article based on verifiable facts that takes a stand on a topical issue. These articles are a great way to reach out to a broad audience with your research and your views on how the topic can impact our daily lives.

Though op-eds are less structured than term papers and may be written in a more personal, conversational tone, clarity remains important. Readers want to understand why your argument is important and how you think it will change their view of a particular situation.

A strong opening paragraph is essential to grab the reader’s attention and build momentum for your piece. You can start your op-ed with an anecdote or news hook (a recent event that sparks a reaction), but it is best to move directly into the main argument of your article. The first paragraph should also include the “so what” of your piece – a clear and concise statement about why your opinion is important.

Depending on the subject matter, you might have multiple points that support your position. It is important to be able to summarize your arguments at the end of your piece, because many readers will scan headlines, skim opening paragraphs and then only read the final paragraph and byline.

It is okay to go out on a limb and make bold statements, but be careful of using jargon that will not be understood by your audience. You are an expert in your field, and it is your job to communicate your ideas clearly. Often it can help to practice explaining your opinion in conversation with someone who is unfamiliar with the area to help organize your thoughts and identify any areas that need further explanation or clarification. It is also a good idea to read your op-ed out loud before submitting it, as this will catch many errors that may have been missed in the editing process and help you hear what your audience will be hearing when they read it.